What 97 Display Is All About:

Growing great businesses with great people by providing software and marketing solutions to connect out clients with their community.

OUR MISSION

To empower fitness and martial arts businesses to more effectively impact their communities through growth and proven marketing techniques.

There’s someone in your community that needs your help right now. Since 2011, when we launched our first website for a Krav Maga school in Raleigh, NC, we have been relentless in generating leads for local businesses so they can connect with those who need them most.

Thousands of martial arts schools, fitness studios and other determined-to-grow businesses later, our ever-evolving platform continues to help bring life to communities globally.

We want you to effectively communicate your value and voice. It all starts with a 10-15 minute phone call.

Let’s grow together

Core Values

01

Growth Mindset

97 Display is a rocket ship and growth is the propellant behind every transformation and reward. We innovate and invest while embracing challenges, seeking opportunities, and accepting new responsibilities. The growth of our company and the personal growth of our team are inextricably linked. Our Growth Mindset serves as our compass as we pursue improvement, push boundaries, and welcome change. We vehemently opposed the fixed mindset, recognizing that complacency and resistance to change hinder progress. This commitment drives us to explore new horizons, adapt to new situations, and redefine industry standards to ensure our company’s success and personal growth for all.
02

Elevate "The Standard"

“The Standard” underscores our dedication to excellence and represents success achieved through openness, trust, integrity, and proactive problem-solving. We view individual success as integral to the company’s prosperity and vice versa. Coupled with our Growth mindset, “The Standard” pushes us to reach for new summits of achievement and innovation, always striving to be better than before. In our daily work, this manifests as a commitment to honesty, taking ownership of challenges, and an unwavering pursuit of excellence. We firmly reject mediocrity, believing that by embracing this core value, we can attain unparalleled success and set industry standards for excellence.
03

Just Own It

We believe in taking charge of our roles and responsibilities, embracing our results, and even our mistakes. This core value inspires us to make informed decisions swiftly to maintain a perpetual forward momentum. Mistakes are not avoided but welcomed as opportunities for improvement and growth. Owning our work manifests as a culture of accountability, where we take full responsibility for our actions and outcomes, continuously learning and adapting to become better. We firmly reject blame and avoidance, knowing that true progress lies in seizing every opportunity to improve ourselves and our company.
04

We ARE the Blueprint

WE ARE the most pivotal part in executing the 97 Blueprint. The Blueprint is the foundation that supports our radical marketing solution. Just as a strong foundation is essential for a solid structure, our team of experts, content producers, and marketing professionals are the backbone of the 97 Blueprint, and each individual owns their part in executing the 97 Blueprint, enabling our company and the businesses we work with to achieve and exceed expectations.
05

Good Vibes

The work we do, the environment we work in, and our colleagues enrich our lives. We embody this value by maintaining a positive attitude and working for the greater good, fostering an atmosphere of inclusivity and enjoyment. Hard work is balanced with moments of celebration, reflecting our commitment to positivity. We manifest Good Vibes by valuing collaboration and rejecting cynicism, ensuring our workplace is a space where everyone contributes positively to our collective success and happiness.

OUR CUSTOMERS

We are privileged to work with thousands of business leaders in these industries:

Today we serve over 1400 businesses globally, spanning 11 countries and generating tens of thousands of leads each month.

Right now there is someone in your town who needs your help.

Connect With US

Our Crew

Meet the smart and talented folks who keep our software going and the good ideas flowing.
Amir Samir - Senior Architect

Amir Samir

Senior Architect
Alex Ritter - Sales Executive

Alex Ritter

Sales Executive
Arianna Onoh  - Digital Advertising Specialist

Arianna Onoh

Digital Advertising Specialist
Brent Harlan - Digital Success Sales

Brent Harlan

Digital Success Sales
Brittany Watkins - Business Success Manager

Brittany Watkins

Business Success Manager
Cory Johnson - Director of Customer Experience

Cory Johnson

Director of Customer Experience
Emily Naehring - Marketing Manager

Emily Naehring

Marketing Manager
Eric Lamar - Graphic Designer

Eric Lamar

Graphic Designer
Jade Deaver - Onboarding Specialist

Jade Deaver

Onboarding Specialist
James Robeson - R&D Junior Developer

James Robeson

R&D Junior Developer
Jennifer  Stafford - Business Success Manager

Jennifer Stafford

Business Success Manager
Jesse Oates - President / CEO - 97 Display

Jesse Oates

President / CEO - 97 Display
Judd Whitehead - Scrum Master

Judd Whitehead

Scrum Master
Julian Chaniolleau - Graphic Designer & Frontend Developer

Julian Chaniolleau

Graphic Designer & Frontend Developer
Keith Stone - Director of R&D

Keith Stone

Director of R&D
Maddie Kennedy - Digital Marketing Coordinator

Maddie Kennedy

Digital Marketing Coordinator
Monty Lemon  - Digital Advertising Specialist

Monty Lemon

Digital Advertising Specialist
Nicole Giumpa - Product Owner

Nicole Giumpa

Product Owner
Phil Howard - Customer Experience Executive

Phil Howard

Customer Experience Executive
Will Long - Director of Fulfillment

Will Long

Director of Fulfillment
Yusuf Nsereko - Senior Developer

Yusuf Nsereko

Senior Developer
Zach Adams - Director of Growth

Zach Adams

Director of Growth
Tahir Khalifa  -  Campaign Manager

Tahir Khalifa

Campaign Manager